From the Dean's Desk

New Research

Dean Martijn Cremers

Dean Martijn Cremers

Monday, 30 January 2023
I’m pleased to feature a new installment of our Research Roundup, which includes faculty research recently published in or accepted by top academic journals:
Robert Battalio, Professor of Finance
The research begins by showing that relationships between high-frequency traders (HFTs) and brokers allow brokers to avoid paying exchange fees for small pieces of large institutional orders. The researchers conclude by demonstrating that this type of routing strategy allows HFTs to become aware that large order is being worked in the market and to use this knowledge to engage in profitable trading strategies that increase overall trading costs for the large institutional order.
John Donovan, Assistant Professor of Accountancy
The study examines the role of accounting in entrepreneurial finance and provides evidence that greater financial statement disclosure increases capital raised through equity crowdfunding. The research also documents that financial reporting is incrementally more important in raising entrepreneurial capital when the firm has longer historical operations, during periods of greater macroeconomic uncertainty, and when complemented by other sources of non-financial disclosure.
Adam Wowak, Viola D. Hank Associate Professor of Management
John Busenbark, Assistant Professor of Management & Organization
CEOs are increasingly taking public stances in societal debates. The research investigates the influence of such CEO activism on employees’ attitudes and behaviors, particularly their engagement with the firm and with the ideology underpinning the CEO’s stance. The researchers find that employees’ reactions to activism hinge on the alignment between their own values and the CEO’s stance. When they agree, employees respond positively, strengthening their commitment to the firm and support for the CEO’s ideological position. When the stance runs counter to employees’ values, they pull away, experiencing diminished commitment and support for the CEO’s cause.
Katie Wowak, Robert & Sara Lumpkins Associate Professor of Business Analytics
John Lalor, Assistant Professor of IT, Analytics, and Operations
Sririam Somanchi, Assistant Professor of Business Analytics
Corey Angst, Jack and Joan McGraw Family Collegiate Professor of IT, Analytics, and Operations
Business analytics in healthcare: Past, present, and future trends (Manufacturing & Service Operations Management)
The researchers provide a working definition of “business analytics in healthcare,” which had been absent from the literature. The paper leverages a topic modeling technique and network analysis to provide insight into how business analytics in healthcare research changes over time, and new opportunities for research. It provides an in-depth analysis of articles from the UT Dallas journal list published between 2007 and 2020. The study also analyzes another 6,515 articles from PubMed via the research team’s interactive article analysis web application tool, which is publicly available, over the same time period.
Joonhyuk Yang, Assistant Professor of Marketing
This paper studies the transition from 35 mm to digital technology in the movie exhibition industry. Once digital movies were broadly available, theaters created increased product variety during less popular time slots on weekdays while offering more showings of consumers’ favorite movies during peak demand on weekend evenings. Overall, the research shows that digitization of movies and projection technology creates flexibility in scheduling, which seems to allow theaters to better respond to consumer demand.
Thank you to Robert, John D., Adam, John B., Katie, John L., Sririam, Corey and Joonhyuk for your important research contributions. My congratulations to all.
In Notre Dame,
Martijn

Guest Column: Craig Crossland

Craig Crossland

Craig Crossland

Monday, 23 January 2023
Hi everyone,
Happy New Year! I hope that 2023 has been treating you well so far and that your holiday break was largely free of blizzards, weather bombs and other forms of meteorological nastiness. I’m honored to be able to contribute this Mendoza Exchange Guest Column. The last time I contributed one of these was back in mid-July 2022, just after I had taken on a new role as the associate dean for academic programs here at Mendoza. It’s been an exciting, energizing and inspiring six months for me.
In my previous column, I mentioned that my own priorities this year are “community and efficiency.” Now that I’ve got a bit of time under my belt in this role, I’m in a better position to comment on Mendoza’s instructional engine as a whole, and what it is that these priorities are directed toward. In particular, I’d like to highlight the scope, breadth and importance of our College’s instructional activities.
All of us contribute to the College in our own specific ways, but it’s also helpful to take a step back from time to time and look at the big picture. For example, in Fall 2022 alone, 150-plus Mendoza faculty taught more than 400 separate class sessions to around 13,000 total students. These classes were taught across five undergraduate majors, seven undergraduate minors, an honors program, a dozen graduate programs and two Ph.D. programs.
With our classes being a mix of full-semester and half-semester, this works out to approximately 9,000 (!) individual class sessions, and hundreds of thousands of faculty-student interactions. If we add in all the other staff-student interactions and faculty-student interactions outside the classroom, the magnitude of what’s involved starts to become clear. 
These many, many student interactions – individually and collectively – help to guide, influence and shape students’ experiences at Notre Dame, and, subsequently, their worldviews and even core identities for years and decades after they leave campus. The Notre Dame alumni base is known as one of the most supportive and engaged in the world, and this isn’t attributable to just a few football games, a big mural and a pretty campus. It is a direct outcome of the passion and dedication of our faculty and staff.
Higher education, and especially business education, is a popular subject in the media, with commentators approaching this from a wide range of perspectives and with a wide range of agendas. One of those that I personally take most umbrage with is the contention that business education is a soulless, formulaic, transactional relationship whereby students simply turn up and exchange their or their parents’ hard-earned cash for a standardized credential.
At Mendoza, this couldn’t be further from the truth. Although I don’t have any problem with return on investment being part of the conversation (especially with some of the record career outcome data we’ve seen across our programs over the last few months), an exclusive focus on this measure completely misses the point.
There are around 4,000 degree-granting institutions of higher education in the United States, and many estimates place Notre Dame comfortably in the top 1% of these institutions. Our elite academic programs – and the individualized experiences and opportunities that characterize these programs on a day-by-day basis – lie at the heart of who we are and remain a core driver of the difference that our graduates go on to make in the world. We grow the good in business here at Mendoza in many ways, but especially through our academic programs.
It goes without saying that this wouldn’t be remotely possible without the hard work and dedication of hundreds of people in the College. Although I’m unfortunately not able to thank everyone by name, I’d like to take a moment to recognize those who I’ve been working closest with in my current role and who continue to share their wisdom and expertise with me every day.
First, though, I’ll humbly request that you consider viewing our College’s current organizational structure in a slightly different way. We often refer to the “matrix” structure here at Mendoza, visually represented by a lattice where the academic programs (e.g., MSM, MBA, MNA) are on the horizontal axis and the functions (e.g., Admissions, Careers, Student Services) are on the vertical axis, with the nodes of the lattice being the intersection of programs and functions.
Although this does partly describe our approach, I’ve come to believe that Mendoza program activities are perhaps better viewed as a “cube,” where the two-dimensional lattice becomes a three-dimensional structure (thanks to Joe Sweeney for championing this idea). This third dimension represents the departments, and especially the directors of undergraduate studies (DUSs) and department chairs, who work closely with both the academic programs and the functional teams. The chairs and DUSs are responsible for a range of critical roles, including solving the Rubik’s cube of class scheduling every semester, ensuring academic rigor and continuous curricula improvement, and serving as the primary conduit for faculty.
To that end, please let me thank the members of the “cube” who serve as leaders of the Mendoza Programs enterprise:
  • Dean’s Cabinet: Dean Martijn Cremers, Kristen Collett-Schmitt, Ken Kelley, Rob Kelly and Kara Palmer
  • Staff Directors: Tracy Biggs, Brian Connelly, Carol Elliott, Chris Fruehwirth, Christine Gramhofer, Morgan McCoy, Megan Piersma, Ryan Retartha, John Rooney, Natalie Sargent and María Stutsman y Márquez
  • Academic Directors: Chris Adkins, Gianna Bern, Seth Berry, Mike Chapple, Brandon Erlacher, Craig Iffland, Angela Logan, Amanda McKendree, Kris Muir, Sharif Nijim, Jim Otteson, Jim Seida, Katherine Spiess, Joe Sweeney and Andy Wendelborn
  • Directors of Undergraduate Studies: Colleen Creighton, Jen Cronin, Mitch Olsen, Jason Reed and Jen Waddell
  • Department Chairs: Brad Badertscher, Shane Corwin, Rob Easley, Shankar Ganesan and Ann Tenbrunsel
More generally, if you’re reading this and you’re helping to make our academic programming even stronger, thank you! Good luck with the spring semester. I look forward to being in touch again in the summer.
Sincerely,
Craig
Craig Crossland
Senior Associate Dean for Academic Programs

Welcome Back!

Dean Martijn Cremers

Dean Martijn Cremers

Tuesday, 17 January 2023
Happy 2023 and welcome back! I hope that you had a good break. I’m looking forward to a great spring semester.
Thursday (January 19) is the beginning of Notre Dame’s Walk the Walk Week (WTWW), a week-long series of campus events aimed at helping each of us consider our role in making Notre Dame and Mendoza more welcoming and inclusive.
I encourage you to attend the showing of Hesburgh at 5 p.m. on Wednesday (January 18) in the Jordan Auditorium. The documentary focuses on the lasting impact of Father Ted on diversity at Notre Dame, the country and the world. The Mendoza Staff Diversity, Equity and Inclusion Council sponsored the event, which includes pizza and a panel discussion. (See more information below.)
As we prepare to start classes, I highlight some of the new undergraduate courses offered this spring (a complete list can be found here). Collectively, they showcase our commitment to the curricular innovation made possible by our new Undergraduate Business Core, which significantly reduced the number of required courses to allow for a more flexible, customized education:
MGTO 30535 Entrepreneurship: Go To Market (Sam Miller)
With an emphasis on digital marketing strategies, the Go To Market course will provide hands-on experience in designing and testing market strategies that generate real evidence that’s critical for entrepreneurial success.
MGTO 40612/5 Applied Impact Consulting (Wendy Angst)
In Applied Impact Consulting (AIC) students work as global consultants directly with clients on projects to build an Impact Portfolio to highlight the global impact that we as a University are having on the world’s most pressing problems.
BES 30310 Business and the Common Good (Dave O’Connor and Mary Hirschfeld)
This gateway seminar for the new Minor in Business and the Common Good focuses on the place of wealth and commerce in a well-ordered life, both for the individual and the community, with a special interest in Catholic social teaching.
ACCT 30160 Sustainability Accounting & Reporting and Impact Investing (Sandra Vera-Munoz)
Students will learn about the environmental, social, and governance (ESG) ecosystem, including factors influencing stakeholders’ demand for ESG information. (This is not a new course but it is now open to more students.)
ITAO 30310 AI for Good (Georgina Curto Rex)
In this course, students explore the state of the art in AI business development and its ethical implications in relation to current global societal and environmental challenges.
ITAO 40570 Urban Analytics (Jeff Kai)
Students will master popular modern statistical methods and be equipped with hands-on skills in urban data analytics.
The new courses reflect the efforts of many faculty and staff members in the College, from the faculty to the chairs and department directors of Undergraduate Studies. I especially want to thank Associate Dean Craig Crossland, Academic Director Amanda McKendree and Assistant Dean Andy Wendelborn and his team for their dedication to providing our students with a learning experience worthy of this great University.
In Notre Dame,
Martijn 

Merry Christmas!

Dean Martijn Cremers

Dean Martijn Cremers

Monday, 19 December 2022
As this fall semester draws to a close, I know that all of us are ready for a much-needed break. The end of the semester is one of the busiest times of the year. As grades are handed in and our offices close for the year, I hope that you will have time in the coming days to relax, recharge and enjoy your families and friends.
I was glad to see how our Mendoza Atrium has become a gathering and studying space for our students, and I’m grateful for our facilities and operations team who created a beautiful environment, with the Christmas trees, the Nativity scene and the fireplace.
In a recent message, Pope Francis wrote about the Christmas tree and Nativity. The tree with its lights, he writes, “reminds us of Jesus who comes to illuminate our darkness,” and that we, like trees, need to be rooted in order to be steadfast amid difficulties, uncertainty and fear. The Christmas tree, therefore, is a symbol of being rooted in Jesus Christ.
The Nativity scene invites us to contemplate the “smallness” and humility of God who chose to be born in poverty — a proscription against the commercialism and busyness that are all too often a part of Christmas. Pope Francis reminds us,
“In its genuine poverty, the Nativity scene helps us rediscover the true richness of Christmas, and purify ourselves of the many aspects that pollute the Christmas landscape. Simple and familiar, the Nativity scene recalls a Christmas that is different from the consumerist and commercial Christmas: it is something else. It reminds us how good it is for us to cherish moments of silence and prayer during our days, which are often overwhelmed by frenzy.”
As we gather with loved ones this Christmas, may the traditions of the tree and the Nativity — or “roots and contemplation” — help us to rediscover the joys of faith, peace and prayer.
I am so very thankful for your hard work and caring efforts on behalf of the College throughout the year. I hope you will have a wonderful break, and may we look forward to the New Year with refreshed spirits and renewed hope.
Merry Christmas and best wishes for 2023!
In Notre Dame,
Martijn

Guest Column: Ryan Retartha

Martijn Cremers

Martijn Cremers

Monday, 12 December 2022
A very busy fall for Alumni Relations!
I’m pleased to report that this fall has brought hundreds of thousands back to campus and provided many opportunities for the Mendoza community to connect with its 46,000-plus alumni. Here are several areas where we saw the most alumni impact:
Community Building
With football games back to pre-pandemic levels, the challenge this fall was to create organic, meaningful collisions between our alumni and Mendoza’s faculty, staff and students. I’ve been very pleased with the success of our Weekend Welcome events, because they have brought the College community together and allowed our alumni boards, recruiters, prospective students and campus leaders to connect with Mendoza. I look forward to continuing them this Spring during the Blue and Gold Game Weekend.
I also had a chance to connect alumni and students of our Chicago programs by hosting two well-attended mixers for our MSBA and EMBA cohorts in the atrium restaurant of our beautiful Chicago building on Michigan Avenue.
We were able to create similar opportunities for community building outside of campus, hosting a fascinating panel discussion with Las Vegas business leaders as part of Shamrock Series Weekend and also a luncheon and presentation to our international alumni club directors as part of their annual meeting in London, which Dean Cremers detailed in a prior Exchange. 
Board Service
Many of Mendoza’s boards are full of alumni, and most of them had a chance to gather on campus this fall to meet with faculty and students.
The board that I manage, our Graduate Alumni Board, had a very successful slate of “office hours,” where students were free to stop by four different classrooms and chat with board members grouped by industry. We had a steady stream of students all afternoon in each classroom. The following day, they hosted a Navy game watch that drew over 300 students to the beautiful Foley’s Club in Notre Dame Stadium.
I’ve also started a series of “residencies” for our board members, where they can come to Mendoza individually or in small groups for 2 to 3 days of focused time with faculty and staff relevant to their industry or profession.
Admissions/Marketing/Communications
I’m pleased to report that more than 50 alumni have provided interview support for our prospective MBA students this cycle. Alumni have also been active in connecting with prospective students in various admissions events and through one-on-one interactions.
We’ve had many alumni profiled for our website and magazine this year, and I’ve been able to work with the Alumni Association in providing dedicated Mendoza content for the newsletters of the 260+ local alumni clubs.
Student Journey
There have been dozens of sessions, meetings and lectures that have given our students the chance to interact with our alumni. In particular, we saw strong alumni impact on orientations, MBA clubs and co-curricular projects such as practicums, capstones and experiential learning projects both here and abroad.
Career Development/Continuous Learning
Alumni play a large role in helping our students to discern their future career paths, and we’ve had dozens of alumni participating in career treks, panel discussions and networking opportunities. I’ve also partnered with Graduate Career Development and the Corporate Advisory board to engage with alumni from Notre Dame’s affinity groups to develop an MBA mentorship program for underrepresented students.
I’m thrilled to continue to build our suite of services for our alumni. This includes continuing to grow our Mendoza Alumni Book Club, promoting and workshopping IrishCompass, and establishing Mendoza groups amongst our international alumni clubs. Finally, I’ve partnered with John Gordon ‘98 and his career planning platform, Whomi, to provide both thought leadership and access to his innovative platform to our alumni. Far from another social media network, Whomi helps you to design a career plan and establish your personal “board of directors” to help you achieve your goals and hold you accountable to your plan.
Metrics
While I will always value quality engagement over quantity, it helps to know where we stand and how we’re growing our level of engagement between alumni and the College. I’ve developed “Alumni Impact Points,” which track individual instances of alumni directly interacting with current members of the Mendoza community. I’m pleased to report that we have more than 550 AIPs so far this fiscal year across 45-plus different programs and initiatives (a 175% YOY increase). I’m always working on aggregating and recording more alumni interactions that happen across the college, so please send them my way!
I’m so grateful for the partnership and support of so many across the College in helping to engage with our alumni and activate them to support Mendoza’s strategic goals. I look forward to a Spring semester filled with bold ideas and measurable impact.
Warm regards,
Ryan
Ryan Retartha (ND '07) 
Director of Alumni Relations

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